Hong Kong’s anti-delivery has been postponed for more than two months, the Chinese government tried to shape the protesters into thugs manipulated by foreign forces. New York reported that China’s move not only did not affect the world’s public opinion, but also bluntly said that this was the failure of China’s “soft power”.
The New York Times (NYT) reported that as the protests continued to thrive on the streets of Hong Kong, the Chinese government began to fully convince the public that the radical protesters put Hong Kong at risk. Through the social media, the authorities have created a “thug” image in which the protesters threaten the law-abiding people.
However, Beijing’s “clumsy” approach is not only unable to defend itself, but to a large extent has not been able to influence world public opinion. Many accounts suspected of being supported by the Chinese government have even been used by Facebook and Twitter to disseminate misinformation and create discord. For deletion.
The report pointed out that this is the failure of China’s “soft power.” From Beijing’s actions, China, which is eager for soft power, does not know how to gain soft power.
Since the independent news source was blocked in China, Beijing’s propaganda campaign seems to be effective, but its effect abroad is not good, highlighting that Beijing has not shown a strong statement that Hong Kong can prosper under Chinese rule. “It makes you look like a Bully.”
Some Chinese young people’s nationalism is soaring, bypassing the authorities’ censorship, logging in to Facebook, Twitter and Instagram to slam and humiliate those who support Hong Kong. Although this will have some impact on Chinese overseas students, it has little effect.
The report said that Chinese President Xi Jinping has repeatedly demanded “improving the national cultural soft power, praising the Chinese story and spreading the Chinese voice well” after taking power in 2013. However, Hong Kong’s protests show that Beijing’s grasp of soft power is far less than its hard power.
New York took Russia to compare China, saying that Russian official organizations have caused great devastating effects in the United States and other places through social media, but what China needs is to establish a positive image rather than derogate others.
For this reason, CCTV’s latest tweet compares Hong Kong’s struggle with the German Nazis in the 1930s, and the damage to Beijing is greater than help.
New Zealand said that if the same wording is maintained, then China’s only soft power will be eroded. Joseph S. Nye (Jr.), a political scientist who created the term “soft power,” once said, “The best publicity is not publicity,” because in the information age, “reputation is the scarcest resource.”